Organization: Building consensus and cooperation among public and private groups and individuals, and identifying sources of funding for revitalization activities.

Design: Enhancing the commercial district’s physical appearance a through building rehabilitation, compatible new construction, public improvements, and design management systems.

Promotion: Marketing the commercial district through events and advertising to attract customers, potential investors, new businesses, residents, and visitors.

Economic Development: Strengthening the district’s economic base and creating new opportunities through careful analysis and appropriate mixed-use development.